Luxury cars account for 19.2 percent of all vehicle sales in the United States. Buyers are drawn to luxury vehicles for reasons including extra features, enhanced driving performance, and advanced technology. There’s also the prestige that comes with driving a car with a luxury nameplate that helps justify paying the extra cost.

Regardless of the reason for owning a luxury vehicle, some states attract more luxury car buyers than others. In which states do the most drivers choose luxury vehicles? iSeeCars.com analyzed over seven million one- to five-year-old cars on the road to find out.

Ranking of States by Share of Luxury Cars - iSeeCars Study
Rank State % Share of Luxury Cars
1 New Jersey 30.6%
2 Connecticut 28.3%
3 California 27.9%
4 Florida 24.0%
5 Rhode Island 23.6%
6 Massachusetts 23.2%
7 Maryland 22.4%
8 Illinois 22.3%
9 Georgia 22.1%
10 Delaware 21.4%
11 New York 21.0%
12 Nevada 20.0%
13 Arizona 19.8%
14 Texas 19.6%
15 Virginia 19.2%
National Average 19.2%
16 Oregon 18.9%
17 Colorado 18.3%
18 North Carolina 18.3%
19 New Hampshire 17.8%
20 Pennsylvania 17.4%
21 Hawaii 17.3%
22 Washington 16.9%
23 South Carolina 16.1%
24 Tennessee 15.5%
25 Louisiana 15.3%
26 Michigan 15.2%
27 Ohio 14.5%
28 Alabama 14.5%
29 Missouri 14.3%
30 Minnesota 13.9%
31 Indiana 13.4%
32 Kansas 13.3%
33 Utah 13.2%
34 Oklahoma 12.9%
35 Kentucky 12.1%
36 Arkansas 11.8%
37 Nebraska 11.6%
38 Mississippi 11.1%
39 Wisconsin 10.9%
40 Vermont 10.5%
41 Maine 10.5%
42 New Mexico 10.1%
43 Iowa 9.2%
44 Idaho 8.3%
45 Alaska 7.6%
46 South Dakota 7.5%
47 West Virginia 7.4%
48 North Dakota 6.7%
49 Montana 5.4%
50 Wyoming 4.8%
  • New Jersey is the state with the most luxury cars, with luxury vehicles accounting for 30.6 percent of the state’s vehicle share.
  • The state with the lowest share of used luxury cars is Wyoming at 4.8 percent.
  • Fifteen states have more luxury cars than average, with nine of the 11 being Coastal states.
  • The states with the lowest share of luxury cars tend to be the states that are the least densely populated.
More from iSeeCars.com: Methodology:

iSeeCars analyzed over 7 million one- to five-year-old used cars sold in  2023. The number of vehicles from luxury automakers was tallied by state, and the resulting percentage shares were used to rank states.

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